What is Pashmina?

Pashmina is derived from the Persian word "Pashm", meaning "soft gold," and rightly so. This ultra-fine cashmere wool comes from the undercoat of a rare breed of goat known as the Changthangi or Pashmina goat, found at high altitudes in the cold desert of Ladakh. The harsh climate prompts the goats to grow a warm under-fleece, which is painstakingly collected each spring.

Woven in the heart of Kashmir, Pashmina is more than just a luxurious fabric — it’s a centuries-old tradition. Made from the soft undercoat of Changthangi goats found in Ladakh, this fine wool is hand-spun and handwoven by skilled artisans using age-old techniques.

Delicate embroidery styles like Sozni, Tilla, and Kani add to its elegance, often taking months to complete a single piece. Authentic Kashmiri Pashmina is rare, incredibly soft, and symbolizes timeless craftsmanship.

Why is Pashmina So Expensive?

Authentic Kashmiri Pashmina is not just a product — it is a labor-intensive piece of living heritage. The rarity of the raw material, the time taken, and the skill of the artisans all contribute to its cost. Sadly, mass-produced and machine-made imitations have flooded the market, but a genuine Pashmina is always warm, featherlight, and exquisitely soft to the touch.

A Gift of Grace

Owning a Kashmiri Pashmina is like holding a piece of Kashmir in your hands — warm, delicate, and timeless. Whether draped around the shoulders on a chilly evening or passed down generations, a Pashmina shawl tells a story — of mountains, tradition, and the undying art of human hands.

Owning one is not just fashion — it’s owning a piece of Kashmiri heritage.